HomeMy WebLinkAboutCC Planning Commission Interviews____________________________________________________________________________________
FOR CITY CLERK ONLY
Council Meeting: April 11, 2022
Disposition: Appointed Kelly Shalk to fill one unexpired four-year term to the end of June 2023 on
the Planning Commission
Special Meeting
Agenda Item No: 1
Meeting Date: April 11, 2022
SAN RAFAEL CITY COUNCIL STAFF REPORT
Department: City Clerk
Prepared by: Lindsay Lara, City Clerk City Manager Approval: ___________
TOPIC: PLANNING COMMISSION INTERVIEWS
SUBJECT: INTERVIEW APPLICANTS AND MAKE AN APPOINTMENT TO FILL
ONE UNEXPIRED FOUR-YEAR TERM TO THE END OF JUNE 2023 ON
THE PLANNING COMMISSION DUE TO THE RESIGNATION OF MARK
LUBAMERSKY
RECOMMENDATION:
Interview the following applicants and make an appointment to fill one unexpired four-
year term to the end of June 2023 on the Planning Commission due to the resignation of
Mark Lubamersky.
Name
Brad Gaffney
Dale Newhouse
Doran Bilderman
Kelly Shalk
Michael Alexin
Mindy Anderson
Pamela Reaves
Paul Nave
Sunny Lee
Supriya Menon
BACKGROUND:
The Planning Commission consists of community volunteers appointed by the City
Council to make decisions or advise the Council on land use and property development
issues. The Commission assures that new development is consistent with our long-range
General Plan, State laws and other public policies that advance the interests of our
community. Meetings are held second & fourth Tuesdays at 7:00 p.m.
SAN RAFAEL CITY COUNCIL AGENDA REPORT / Page: 2
Mark Lubamersky submitted his resignation and the City Clerk’s office recruited for
applications on December 9, 2021 and subsequently extended the application period to
‘open until filled’. The City Clerk’s office received a total of eight applications for the single
vacancy, verified each applicant resides in City limits, and scheduled a Special City
Council meeting to conduct interviews for March 14, 2022; however, one applicant
withdrew and two other candidates were unable to attend the interviews so the City
Clerk’s office cancelled the interviews and reopened the application period until a new
date could be selected to hold interviews. Three additional applications were submitted,
for a total of ten applicants.
ANALYSIS:
The deadline for submitting applications was left open until filled and the City Clerk’s
Office received ten (10) applications. Staff recommends the City Council interview the ten
(10) eligible applicants and make an appointment to fill the one unexpired term.
FISCAL IMPACT: There is no fiscal impact associated with this item.
COMMUNITY OUTREACH:
The call for applications for the Planning Commission was advertised through mass email
notification, the City website, Nextdoor and Facebook social media platforms.
RECOMMENDED ACTION:
Interview the ten applicants and make an appointment to fill one unexpired four-year term
to the end of June 2023 on the Planning Commission.
ATTACHMENT:
1. Ten (10) Applications
2. Municipal Code Excerpt
Boards and Commissions Application
1 / 3
Q1
Contact Information
First and Last Name Brad Gaffney
Address
City/Town San Rafael
State/Province CA
ZIP/Postal Code 94901
Email Address
Phone Number
Q2
What Board would you like to apply to?
Planning Commission
Q6
How long have you lived in San Rafael?
21 yrs
Q7
Business Information
Company Brad Gaffney
Address P.O. Box 150038
City/Town San Rafael
ZIP/Postal Code 94915
#3
COMPLETE
Collector: Web Link 1 (Web Link)
Started: Wednesday, March 16, 2022 11:07:32 AM
Last Modified: Wednesday, March 16, 2022 2:34:53 PM
Time Spent: 03:27:21
IP Address: 70.36.195.20
Page 1
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Boards and Commissions Application
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Q8
How did you hear about this vacant position?
Friend
Q9
Do you participate in any civic activities? If so, what are they?
no
Q10
List any civic organizations of which you are a member:
none
Q11
Education:
B.S. Chemical Engineering, University of Wisconsin
B.S. Computer Science, California State University, Los Angeles
Q12
Why are you interested in serving on a board or commission?
I'd like to serve as voice for the community on issues that affect the quality of life for residents of San Rafael as a whole.
Q13
Describe possible areas in which you may have a conflict of interest with the City:
none
Q14
Upload your resume.
Brad_Gaffney-SR.pdf (80.7KB)
Q15
Ethnicity
Other (please specify):
Page 4: Demographics
Brad Gaffney WWW:www.sonic.net/~bgaffney *
San Rafael, CA, 94901 Tel.:
Email:
_______________________________________________________________________________________________
SUMMARY
Experienced UNIX/Linux system adminstrator.
EDUCATION/TRAINING
6/89 California State University, Los Angeles
B.S. Computer Science GPA 3.6
8/78 University of Wisconsin - Madison
B.S. Chemical Engineering GPA 3.2
Foreign Languages: German
PROFESSIONAL EXPERIENCE
11/2021 – Present Sabbatical, acquiring new skills, enjoying other activities.
6/2008 – 11/2021 UNIX/Linux IT consultant
1/2008 – 6/2008 Senior UNIX Administrator/Configuration Mgt.and Release Engr., Symantec
Mountain View, CA
8/2006 – 6/2007 Senior UNIX Systems Administrator, Yahoo!
Sunnyvale, CA
12/2005 – 8/2006 Software Release Engineer, Copart Auto Auctions
Fairfield, CA
4/2004 – 11/2005 UNIX/Linux Consultant
6/2003 – 2/2004 Build And Release Mgr., New Century Mortgage (Contract)
Irvine, CA
2/2002 - 4/2003 Webmaster, Corporate Coach website (Contract, Part Time)
3/2002 - 3/2003 Sr. Developer, Neoforma
San Jose, CA
Page 1 of 2
* Current resume available for download here
Brad Gaffney WWW:www.sonic.net/~bgaffney *
San Rafael, CA, 94901 Tel.:
Email:
_______________________________________________________________________________________________
1/2001 - 6/2001 Senior UNIX System Administrator, Health Net, Pt. Richmond, CA
2/2000 - 4/2002 UNIX (Solaris) Technical Instructor, San Francisco State University
(Contract, part-time)
College of Extended Learning
San Francisco, CA
7/1999 - 1/2000 UNIX Consultant
9/1997 - 6/1999 Engineering Specialist, BAE Systems
San Diego, CA
Experience prior to 1999 available on request.
Page 2 of 2
* Current resume available for download here
Boards and Commissions Application
1 / 2
Q1
Contact Information
First and Last Name Dale Newhouse
Address
City/Town San Rafael
State/Province CA
ZIP/Postal Code 94901
Email Address
Phone Number
Q2
What Board would you like to apply to?
Planning Commission
Q6
How long have you lived in San Rafael?
28 years
Q7
Business Information
Company Retired
Q8
How did you hear about this vacant position?
Other (please specify):
Neighborhood association
#6
COMPLETE
Collector: Web Link 1 (Web Link)
Started: Monday, February 07, 2022 10:52:13 AM
Last Modified: Monday, February 07, 2022 10:57:41 AM
Time Spent: 00:05:27
IP Address: 98.248.164.142
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Boards and Commissions Application
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Q9
Do you participate in any civic activities? If so, what are they?
Southern Heights neighborhood association
Q10
List any civic organizations of which you are a member:
Southern Heights neighborhood association
Q11
Education:
BA-business
MBA- Small business concentration
Q12
Why are you interested in serving on a board or commission?
I love San Rafael, expect to be here the rest of my life, I’m a real estate broker and interested in our quality of life!
Q13
Describe possible areas in which you may have a conflict of interest with the City:
None
Q14
Upload your resume.
Respondent skipped this question
Q15
Ethnicity
Q16
To which gender do you most identify?
Q17
How old are you?
Page 4: Demographics
Boards and Commissions Application
1 / 3
Q1
Contact Information
First and Last Name Doran Blinderman
Address
City/Town San Rafael
State/Province CA
ZIP/Postal Code 94901
Email Address
Phone Number
Q2
What Board would you like to apply to?
Planning Commission
Q6
How long have you lived in San Rafael?
3 years, plus previously for 3 years
Q7
Business Information
Respondent skipped this question
Q8
How did you hear about this vacant position?
Community Center / Library
#4
COMPLETE
Collector: Web Link 1 (Web Link)
Started: Wednesday, March 16, 2022 4:07:49 PM
Last Modified: Wednesday, March 16, 2022 4:16:51 PM
Time Spent: 00:09:02
IP Address: 73.71.173.82
Page 1
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Boards and Commissions Application
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Q9
Do you participate in any civic activities? If so, what are they?
Neighborhood Association
Q10
List any civic organizations of which you are a member:
n/a
Q11
Education:
BS CIS
Q12
Why are you interested in serving on a board or commission?
I love San Rafael and have lived here for the second time now, starting a family this time. I'd like to give back to the community and
help shape the future of San Rafael.
Q13
Describe possible areas in which you may have a conflict of interest with the City:
I am an employee of Palo Alto Networks, and would by limited in any interactions involving cybersecurity consultations or purchasing.
I don't see any conflict for the planning commission.
Q14
Upload your resume.
Doran Blinderman Resume - SR.pdf (98.3KB)
Q15
Ethnicity
Q16
To which gender do you most identify?
Page 4: Demographics
Boards and Commissions Application
3 / 3
Q17
How old are you?
DORAN BLINDERMAN
San Rafael, CA • •
www.linkedin.com/in/doranblinderman
SUMMARY OF QUALIFICATIONS
Seasoned technology leader with over 15 years of diverse experience in cloud technology, large-
scale infrastructure programs and engineering leadership. Strong business acumen and execution
capabilities with deep expertise in platform modernization. Possess a strong passion for
developing high-performing teams and driving cultural change through mentoring, coaching and
professional development with a proven ability to lead global teams.
KEY CAPABILITIES
EXPERIENCE
Expanse (Acquired by Palo Alto Networks), San Francisco, CA
Head of DevOps & Director Platform Engineering (July 2020 - Current)
•Directed and managed activities and recruiting of DevOps, DevSecOps, and Platform
Application Engineering teams
•Lead the agile application development team of company’s primary product differentiator, a
human in the loop machine learning system providing continuous asset discovery for Expanse’s
customers and the worlds most critical networks
•Defined and executed company strategy and plan for attaining SOC2 certification
•Started the DevSecOps team at Expanse to manage the security of our own cloud, lead the
company to FedRamp High and DoD IL4/5 certification, and shift the security culture of a
world leading security company
•Integrated teams, cultures, networks, compute, workflows, and products for the worlds
fastest growing cybersecurity company’s largest acquisition ever
Revinate, San Francisco, CA
Senior Director, Infrastructure (May 2019 - July 2020)
•Directed and managed activities and recruiting of Cyber Security, Cloud Infrastructure,
Developer Tools, Global IT, and Enterprise Program Management functions
•Defined and executed company strategy and plan for attaining SOC2 certification
•Set vision and built Cyber Security Ops team overseeing 24x7 threat detection and response
•Led the company-wide application and infrastructure vulnerability management programs
•Advised C suite Exec team and drove adoption of Enterprise Risk Management policy and Risk
Assessment procedures as input for board updates and decisions
•Created Information Security Policy and managed information security and risk management
awareness training programs for all employees, vendors, and contractors
•Talent Management
•Team Culture and
Development
•Technical Strategy &
Road-mapping
•Department Financial Planning
and Budgeting
•Enterprise Architecture
•Cloud Architecture
•Application Architecture
•Agile Software Development
•Continuous Integration
Continuous Deployment
(CI/CD)
•Cyber Security Operations &
DevSecOps
•SOC2 and FedRamp
Compliance
•Disaster Recovery & Business
Continuity
•Infrastructure as Code
•Monitoring & Site Reliability
Engineering
•Application & DevOps
Automation Development
•Cloud Cost Optimization
Page of 1 3
•Collaborated with application development and data engineering teams to formalize
architecture standards and security requirements to improve security posture
•Identified strategy and executed multiple application modernization programs to migrate off
of legacy unsupported technologies to cloud native platforms resulting in $200k yearly savings
•Reduced AWS cloud computing costs by over $350k per year through infrastructure re-
architecture, vendor negotiations, and instituting a cost optimization program
•Identified KPIs and led improvements in performance and availability of all applications and
cloud platform
Anki, San Francisco, CA
Director, Cloud Infrastructure & DevOps (July 2018 - May 2019)
•Attracted and hired top technology talent to build a high performing cloud team, develop
products and cloud infrastructure services, and launch the worlds largest autonomous
consumer robotics cloud platform, all within months of starting.
•Build and scaled cloud platform for always connected robots using gRPC services with low
latency bi-directional streaming, cloud enabled artificial intelligence, natural language
processing and intent matching, IOT security and token management, and automatic robot
firmware updates.
•Drove process improvement and operational readiness for the organization to support 24x7
always on cloud operations with highly available services.
•Became a trusted advisor to founders and executives on their cloud strategy, enterprise
architecture, new technology adoption, and helped define their cloud-connected product
vision and roadmap.
•Lead an effort to deprecate legacy ansible automation with terraform, enabling end to end
infrastructure as code for all services, infrastructure, monitoring, and cloud security.
Oportun, Redwood City, CA
Senior Director, Enterprise Architecture, Platform & Automation, Collaboration (March 2017 –
July 2018)
•Design and build all enterprise platforms, infrastructure, and cloud solutions to enable the
growth of a Silicon Valley Fintech & mission-driven Community Development Financial
Institution (CDFI) with 260+ retail locations, 3,000+ employees, 1+ Million unique customers,
and $5+ Billion in disbursements.
•Lead department and mentor a team of 50+ members accountable for system and database
administration, Site Reliability Engineering (SRE), DevOps Automation, Developer Tools (CI/
CD) to support engineering, Collaboration, Enterprise Applications, and desktop/mobile
device support.
•Develop architecture standards and strategic technology roadmaps.
•Improved CI/CD tools and release process to reduce complexity and increase release
frequency from once every 2 weeks to several times per week.
•Constructed new machine learning process for data science team saving 18 hours per week.
•Instituted automated code quality checks, and automated infrastructure deployment testing.
•Create, own and execute financial plans to meet business objectives within budget.
•Saved $1 M in 2017 through process improvements, automation, and contract negotiations.
•Drove cultural change to streamline and standardize IT End User Services’ processes across all
domestic and foreign headquarters, contact centers, and customer-facing retail outlets.
Director, Platform Services and Automation (January 2016 - March 2017)
•Attracted and hired top technology talent to establish infrastructure functions and developed
team managers to lead new capabilities supporting 3x environment growth.
•Introduced a DevOps culture of ownership and open collaboration into the technology org.
•Re-Architected applications to enable the migrations to Amazon Cloud with infrastructure as
code, immutable infrastructure, auto-scaling, and high availability for all Oportun products
and applications.
•Established ability for engineers to create environments on demand in minutes, down from 1+
month manual process.
Page of 2 3
•Created site reliability (SRE) function and critical monitoring, using metrics to drive increased
uptime.
Accenture, San Francisco, CA
Manager, Cloud Infrastructure Strategy and Architecture (2015)
•Built and directed on-shore and off-shore technical teams to develop cloud hosting strategies
and architecture, deployment plans, data migration planning, HA testing, go live readiness,
and performance for an e-commerce site serving 40+ million active customers and 6,500+
client stores.
Manager, Data Center Technology (2011 – 2012)
•Established PMO function, presented frequent updates and key metrics to executives,
negotiated goals, and delivered client-facing project management operations for a year-long
program migrating 500+ applications across 5 business segments and 25+ execution teams of a
top global media conglomerate.
Consultant, Data Center Technology
•Created and presented high-level data center strategy and migration plans for a top global
media client.
•Oversaw B2B e-commerce platform upgrade that generated over $10 billion revenue annually
while cutting backend costs in half for Fortune 20 client; instituted non-functional
requirements process, operational readiness, and high availability testing across 15 client
teams.
•Identified opportunities and up-sold additional services to client.
Nationwide Insurance, Columbus, OH
Solutions Engineer Consultant (2009 - 2011)
•Led 20+ solutions engineers responsible for the design, build, and delivery of infrastructure
and disaster recovery plans for all line of business web apps and data center hosted products.
Systems Engineering Specialist (2007 - 2009)
•Supervised IT engineers a drove delivery for a $300 million data center migration project.
Senior Analyst (2004 - 2007)
•Oversaw and trained 10 middleware engineers to support, monitor, and improve critical
servers and system efficiency, enabling 300% growth over two years and $1.5 billion direct
written premium.
EDUCATION AND CERTIFICATIONS
MIT (Massachusetts Institute of Technology), Cambridge, MA (2016)
Future Commerce: Fin-Tech Certificate Course
Cleveland State University, Cleveland, OH (2003)
Bachelor of Science, Computer and Information Science
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Boards and Commissions Application
1 / 3
Q1
Contact Information
First and Last Name Kelly Shalk
Address
City/Town San Rafael
State/Province Ca
ZIP/Postal Code 94901
Email Address
Phone Number
Q2
What Board would you like to apply to?
Planning Commission
Q6
How long have you lived in San Rafael?
Almost 3 years
Q7
Business Information
Company Timescale
Address 335 Madison Ave
City/Town New York
ZIP/Postal Code 10017
#7
COMPLETE
Collector: Web Link 1 (Web Link)
Started: Wednesday, February 09, 2022 9:19:31 PM
Last Modified: Wednesday, February 09, 2022 9:39:15 PM
Time Spent: 00:19:44
IP Address: 98.45.128.135
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Boards and Commissions Application
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Q8
How did you hear about this vacant position?
Friend,
Other (please specify):
Shingai is a friend. Both our kids attended the JCC together.
Q9
Do you participate in any civic activities? If so, what are they?
Not as much as I would have hoped to. Having 2 babies during the pandemic has made it challenging but I’m now in a better place to
get involved. I was involved in Boulder prior to San Rafael and my entire life have been involved in the local and global community. My
husband and I have decided to put down roots here in San Rafael and I care deeply about creating a thriving inclusive and wonderful
community.
Q10
List any civic organizations of which you are a member:
Not recently however we are a contributing member to SF Food Bank and the Nines.
Other organizations I’ve been part of (not local however): Glide, TechWomen, Girls Who Code, Girl Scouts.
Q11
Education:
BA in International Relations and Spanish. Fluent in Spanish.
Q12
Why are you interested in serving on a board or commission?
I care deeply about making San Rafael a great place to live and that we foster an inclusive, diverse, thriving and safe city. I’ve put
roots down here (as has my mom recently), am raising my kids here, and am dedicated and committed to helping my community. I
have many years of experience in community development, technology, and marketing that I think would be valuable. I also care
deeply about supporting our local businesses and want to see them succeed.
Q13
Describe possible areas in which you may have a conflict of interest with the City:
Not sure of any :)
Q14
Upload your resume.
Kelly McMichael - Resume.pdf (91KB)
Page 4: Demographics
Boards and Commissions Application
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Q15
Ethnicity
Q16
To which gender do you most identify?
Q17
How old are you?
Kelly McMichael
Results-oriented professional with an entrepreneurial spirit who thrives in creating, implementing, and
evolving programs and teams. Areas of focus include: Developer Marketing, Community Management,
Diversity Outreach, Event Production, Engineering Recruitment.I’m happiest when helping others.
EXPERIENCE
Slack, Remote (2020 - Present)
Head of Developer Marketing December 2020 - Present
●Build and lead developer marketing strategy and execution for the Slack Platform which enables
prospective and existing Slack developers to build powerful apps and workflows in Slack.
●Program, position and grow all dev content, event, and community initiatives and channels.
●Advocate on behalf of developers across Slack to ensure representation in marketing and we
remain focused on building authentic and technically credible developer communications.
Microsoft, Remote [2018 - 2020]
Principal PM Lead June 2018 - Dec 2020
●Led Microsoft's Developer Relations PM team (4 regional managers, 24 program managers
distributed across 15 cities globally.) Team was responsible for local developer relations
marketing strategy and execution - consisting of content, events, and community engagement.
●Recruited and onboarded most of the team remotely in 1 year. Developed strategy, playbooks,
and planning offsites from the ground up in deep partnership with Developer Advocacy.
●Successfully navigated and partnered across Microsoft’s global field marketing organization,
accounting for cultural differences in how Microsoft’s business is run globally, leadership
differences across local work cultures; accounting and advocating for vastly different needs and
unique qualities of each developer community and sub-community worldwide.
●Was responsible for local online and offline developer relations events - both 3rd party and 1st.
Twitter, San Francisco, CA [2012 - 2018]
Senior Developer Advocacy Marketing Manager October 2015 – May 2018
●Created & implemented Twitter’s first Advocacy Program Twitter Developer Communities -
organized 50+ community-led meetups and recruited 30+ community leaders worldwide.
●Responsible for all aspects of program - from website creation, volunteer selection and training,
swag management, budget allotment, social management, content, and growth.
●Built and managed social strategy for developer focused accounts (mainly @TwitterDev.)
●Plan, promote and execute on community centric developer events: 20 Twitter hosted events, 22
3rd party meetups, 58 speaking engagements. Manage community forum, email, 11 newsletters,
and social; resulting in a 91% increase in followers, 40% increase of profile visits and a 260%
increase of tweet impressions - strongly exceeding internal benchmarks and goals.
●Co-organized Twitter’s #HelloWorld: a global campaign. We toured 12 cities in 6 countries over
16 weeks, reaching 5000 developers, and 35+ community events. Implemented a thoughtful
approach to leadgen - ensuring we were targeting diverse attendees and planned Twitter’s first
event in Africa. #HelloWorld received an 89% overall favorable experience score.
Recruitment Brand & Events Manager March 2015 - October 2015
●Manage a team of 3 marketers - responsible for content internally and externally facing:
management of careers site, Glassdoor, Linkedin, and Twitter (@JoinTheFlock).
●Hosted 15 targeted eng events of 200+ in attendance, 22 meetups and sponsored 13
conferences - increasing pipeline of qualified leads by 65% resulting in 1463 active candidates,
405 phone interviews, 132 onsite interviews, and 39 eng hires.
Lead Recruiting Programs Specialist April 2014 - March 2015
●Promoted to lead specialist and manager. Organized 15 conferences - maximizing on strong
partnerships internally with employee resource groups. Increased recruitment pipeline by 61%.
●Founding member of Twitter’s Women in Engineering group,@WomEng. Manage social
presence in addition to all women in Tech events, including Twitter’s presence at Gracehopper
Conference. Planned Twitter’s Womeng Hackathon for a 2nd year,#ChimeHack2.
●Organized first engineering events in London and Dublin:#ScalingTwitter.
Recruiting Programs Specialist March 2013 - April 2014
●Created Twitter's recruiting events and marketing function along with benchmarks for success
and an event pipeline of 3,400 engineering leads resulting in 26 critical eng hires.
●Organized Twitter’s Seattle Open House, Boston Open house, the first Twitter Organized
Hackathon @TwitterHQ #ChimeHack, and Twitter’s presence at 10 top-tier eng conferences.
Employee Referral Program Specialist & Coordinator January 2012 - March 2013
●Created and managed Twitter’s 1st Employee Referral Program. Responsible for all aspects:
response rate, dashboard, process, and creation of an incentive program to scale.
Groupon, Palo Alto, CA
Engineering Sourcer & Recruiting Coordinator May 2011 - January 2012
●Primary coordinator for CA office through IPO to ensure candidates’ needs were met.
Laufer and Associates, Boston, MA November 2008 – April 2010
Staffing Manager
●2nd in command to the CEO - Laufer’s sole Recruiter.
Girl Scouts of Northern California, Chico, CA July 2007 - September 2008
Rural Community Specialist
●Implemented the Challenge Yourself, Change the World social entrepreneurship program.
EDUCATION
California State University, Chico August 2003 - May 2008
Universidad Católica de Granada May 2005 - June 2006
Bachelor of Arts in Spanish, Bachelor of Arts in International Relations
AWARDS AND COMMUNITY
Mentor and volunteer, TechWomen Program & Girls Who Code September 2014 - Present
Bilingual, Cross-cultural, Language and Academic Development (BCLAD) Scholarship August 2003
SKILLS
Fluent in Spanish. Well versed in: Twitter Ads, Slack, Splashthat, Meetup.com, Eventbrite, Jira, Airtable.
Exceptional written and verbal communication skills.
Boards and Commissions Application
1 / 3
Q1
Contact Information
First and Last Name Michael Alexin
Address
City/Town San Rafael
State/Province CA
ZIP/Postal Code 94901
Email Address
Phone Number
Q2
What Board would you like to apply to?
Planning Commission
Q6
How long have you lived in San Rafael?
6 years, 7 months
Q7
Business Information
Company Alexin Consulting
Address 224 Spring Grove Ave.
City/Town San Rafael
ZIP/Postal Code 94901
#2
COMPLETE
Collector: Web Link 1 (Web Link)
Started: Monday, March 14, 2022 2:20:03 PM
Last Modified: Monday, March 14, 2022 2:46:51 PM
Time Spent: 00:26:48
IP Address: 67.161.42.93
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Boards and Commissions Application
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Q8
How did you hear about this vacant position?
Other (please specify):
From my City Council Member- Eli Hill
Q9
Do you participate in any civic activities? If so, what are they?
West End Neighborhood Association
San Rafael Downtown Plan-Design Charette
Q10
List any civic organizations of which you are a member:
None currently.
Q11
Education:
Oberlin College, Oberlin, OH: B.A. of Arts in Government, Spanish;
Stanford University D-School: Design Thinking Certification
Q12
Why are you interested in serving on a board or commission?
I have a long history of civic engagement through non-profit board work and college advisory councils. I now am semi-retired, so have
time to give back to my community in a capacity that aligns with my passions--especially that of keeping our city a desirable and
beautiful place to live for all of our diverse residents. I am also passionate about architecture and design and have always been
interested in urban planning. I think I can provide City staff a useful perspective with my extensive background in design, my
familiarity with our community, and my passion as a resident to help ensure that San Rafael grows as a special and inviting place to
live into the future.
Q13
Describe possible areas in which you may have a conflict of interest with the City:
None that I know of.
Q14
Upload your resume.
Michael Alexin V12 DESIGN_2022pdf.pdf (178.1KB)
Page 4: Demographics
Boards and Commissions Application
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Q15
Ethnicity
Q16
To which gender do you most identify?
Q17
How old are you?
|
Visionary design leader and inspiring retail executive with strong track record of product innovation, organizational leadership,
and fiscal results. Successes include building multibillion-dollar design and development strategies, global brand management and
business reinvention. Respected and collaborative creator of successful architectural color, design, and home-renovation projects.
PROFESSIONAL EXPERIENCE
ALEXIN CONSULTING, San Rafael, CA
Principal/Owner, 2017 - Present
Architectural Color and Design Focus: Interior/exterior color schemes and interior design projects, including space layout, lighting, flooring
finishes and fixtures.
§ Built successful partnerships with private clients around the Bay Area.
§ Over 60 completed projects across all main architectural styes, including Victorian, Spanish/Mediterranean, Modern, and Mid-Century.
Business Focus: Developed a private consulting practice focused on helping business leaders innovate, excel, and profitably grow their
brands and businesses. Recent clients include:
§ Indigenous Designs, Inc., Sebastopol, CA (Premium apparel brand based on organic, fair-trade and artisan-made fashion): Role includes
brand leadership, merchandising leadership, long-range product planning, market opportunity analysis and strategic advisor to CEO.
§ Alvarez & Marsal Private Equity, San Francisco, CA: Senior Advisor for business development team.
TRAVELSMITH (Subsidiary of HSNi), Novato, CA
President, 2015 - 2016
Recruited to transform this compromised $60 million eCommerce/catalog retailer and prepare the business for sale. Revamped management,
team, operations, branding, product assortment, quality and expenditures. Led the 65-person business in the implementation of an aspirational,
travel-inspired creative strategy. Achieved corporate objective within 12 months with a successful acquisition in late 2016.
§ Completed business evaluation and recruited key talent to address deficits and transform legacy management team.
§ Optimized workflow and business process to reduce employment overhead by 14%.
§ Re-positioned brand to engage target consumer through fresh, relevant product and aspirational ‘on location’ experience.
§ Directed marketing and eCommerce teams to establish innovative partnerships and better monetize customer file.
§ Implemented new assortment strategy comprised of internal product development and strategic market buys. Reduced style offering by
20% to focus on key items, relevant seasonal fashion, and brand partnerships.
§ Evaluated and addressed vendor matrix and sourcing process to increase margins by 200 bps.
§ Adjusted market flow of catalog drops to better address market opportunities. Introduced improved circulation models
§ Established metrics that included the ‘test and read’ process for new products and web marketing programs.
§ Implemented aggressive social media strategy to grow target customer base by 10%.
§ Guided the company through due diligence process to successful conclusion of company sale, in partnership with investment bankers.
AREAS OF EXPERTISE
§ Strategy, Execution & Leadership
§ Product Design & Development
§ Reinventing & Rebuilding Businesses
§ Global Brand Management
§ Organizational Transformation
§ Staff Mentoring & Advancement
§ Operations Management
§ Cost Reduction
§ Key Partnership Development
§ Sustainability Leadership
§ Architectural Color Planning
§ Interior Renovation and Design
CAREER HIGHLIGHTS
§ Served as a key architect of Target’s differentiation strategy to establish
the company as a leading value fashion retailer. Delivered in-house
apparel product design & development capability, and built a team of
more than 400 staff to double apparel sales from $6 billion to $13 billion.
§ Advanced Nike as a prominent sports apparel retailer. Developed and
implemented the strategy for global product line merchandising and
achieved 22% increase to apparel net sales within 3 years.
§ Transformed distressed subsidiary of HSNi, TravelSmith. Re-engineered
the corporate strategy, created a new brand, product assortment and
marketing/Ecommerce strategy to rebuild the business. Guided the
entity through successful sale.
Design & Color Expert | Product Design & Development Chief | Merchandising Leader
Michael Alexin
Michael Alexin
Page 2
TARGET CORPORATION, Minneapolis, MN
Vice President & General Merchandise Manager, Product Design & Development, 2002 - 2014
Hired to create and implement in-house design and brand strategy and to build Target’s Product Design & Development organization from
the ground up, including structure, talent and processs. Established product creative direction and provided oversight for brand management
strategy and business process development for Target’s $14 billion apparel & accessories division. Built and led a team of more than 400 global
staff, and managed a $31 million budget to drive sales across stores and digital channels.
§ Doubled sales for Target’s apparel and accessories business during tenure from $6.3 billion to more than $13 billion.
§ Re-engineered core business and product processes and instituted leading-edge product design and development systems.
§ Oversaw recruitment, onboarding, and advancement of more than 350 new team members. Achieved less than 6% average annual staff
attrition with 80% of openings filled through internal talent development.
§ Expanded internally designed and direct-sourced product from 18% to 60% and increased gross margin by more than 900bps.
§ Reduced total lead-time for production process by 25 weeks and converted 20% of assortment to fast track.
§ Developed more than 16 internal and partnership brands that included Merona, Mossimo, Circo, Issac Mizrahi, Oshkosh Genuine Kids,
Liz Lange, Champion, Converse, Cherokee and Shaun White. Provided oversight for more than 40 designer collaborations such as Liberty
of London, Missoni, Calypso St. Barth.
§ Revamped product assortments to increase quality and improve taste level, trend relevance, and consumer appeal.
§ Created Target’s first fabric development process and supplier matrix.
§ Built strong creative culture, identity, pride-of-ownership, accountability, and morale within division.
§ Tapped by CEO to lead the development of Target’s corporate sustainability policy and strategy.
EDDIE BAUER, Bellevue, WA
Senior Vice President of Product Design & Development, 1998 - 2000
Selected to drive product vision and strategy for the Eddie Bauer global brand across all business segments including Apparel, Home, Gear,
Gifts and Accessories. Led the Design & Product Development organization of 107 staff, 3 divisional vice presidents and 9 directors.
Modernized and repositioned Eddie Bauer’s product image and reengineered entire product development process. Promoted from Vice
President to Senior Vice President within 14 months.
§ Added more than $10 million of new business by introducing new product categories.
§ Achieved 20% comparative store increase in 2000 for Eddie Bauer Home.
§ Instituted a more effective raw materials research and development process to drive 15% improvement in gross margins over 2 years.
NIKE, Beaverton, OR
Global Director of Apparel Merchandising, 1995 - 1998
Recruited to advance the Nike Apparel Merchandising organization worldwide. Led more than 400 employees across Europe, Asia/Pacific.
Latin America/Canada, and the United States, and set strategic direction for global product line development and management in support of
regional business plans. Assumed additional responsibility for Global Apparel Marketing in 1997. Set direction for brand evolution and focus.
§ Drove 22% increase in global apparel net sales during tenure.
§ Increased worldwide line productivity by more than 20% through strategic style/SKU management.
§ Boosted Nike’s apparel product positioning, drove product innovation, and promoted differentiation. Increased gross margins by 3%.
§ Established corporate vision, framework and operating standards for the global merchandising organization. Improved bench strength,
talent pool and ‘esprit de corps’ significantly.
§ Developed and managed several new revenue streams including Nike sport golf, snowboarding, and women’s sports.
LEVI STRAUSS & CO., San Francisco, CA
Director of Product Design & Development, Dockers Menswear Division, 1986 - 1995
Promoted to supervise all aspects of seasonal product design and development across Dockers Sportswear, Dockers Golf and Dockers
Authentics. Led a team of 42 staff to interpret market direction and implement high-level brand image through merchandising assortments.
EDUCATION
Oberlin College, Oberlin, OH: Bachelor of Arts with Honors, Government and Spanish. Phi Beta Kappa Member.
Stanford University: Design Thinking Bootcamp, 2001. Hyper Island Digital Leaders Master Class, 2013
NOTEWORTHY
The Bridge for Youth, Inc., Chairman of the Board of Directors, 2010-2012, Vice Chairman, 2008 – 2010, Board Member 2004 – 2013.
Oberlin College President’s Advisory Council, member, 2006 – 2012.
University of Minnesota College of Design Advisory Board, 2012 – 2019
Experienced panelist and lecturer on design, innovation and sustainability
Fluent in Spanish and conversant in French
Boards and Commissions Application
1 / 3
Q1
Contact Information
First and Last Name Mindy Anderson
Address
City/Town San Rafael
State/Province CA
ZIP/Postal Code 94901
Email Address
Phone Number
Q2
What Board would you like to apply to?
Planning Commission
Q6
How long have you lived in San Rafael?
10 months
Q7
Business Information
Respondent skipped this question
Q8
How did you hear about this vacant position?
City Manager's Newsletter
#3
COMPLETE
Collector: Web Link 1 (Web Link)
Started: Thursday, December 16, 2021 7:41:28 PM
Last Modified: Sunday, December 19, 2021 4:29:38 PM
Time Spent: Over a day
IP Address: 76.218.219.229
Page 1
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Boards and Commissions Application
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Q9
Do you participate in any civic activities? If so, what are they?
I am fairly new to San Rafael and Marin County in general. I have only recently started investigating opportunities to participate in.
Q10
List any civic organizations of which you are a member:
None, yet given I have only lived in downtown San Rafael since February 2021.
Q11
Education:
Yes.
Q12
Why are you interested in serving on a board or commission?
I want someone in this position to help residents (new, like me) and senior (long life time residents) better than my experience has
been with this office. And what better way to do that than be part of the solution.
Q13
Describe possible areas in which you may have a conflict of interest with the City:
I live in a historical significant home. Perhaps that may cause you to think I have some conflict. I am unsure.
Q14
Upload your resume.
Mindy Anderson Resume.pdf (31.6KB)
Q15
Ethnicity
Q16
To which gender do you most identify?
Page 4: Demographics
Melinda (Mindy) Kaye Anderson
linkedin.com/in/mindyanderson
Creative, charismatic, energetic, self-starting marketing professional offering extensive knowledge in: strategic
planning, tactical implementation, messaging, product and partnership development and employee management.
Most importantly, I am a builder.
EXPERIENCE
@MAKSpeak, 2007 - Present
Consulting focused on startup companies and early technology entrepreneurs looking to build first
product naming, messaging, branding, go to market and capital raise (private or venture).
Kontron, Inc., Fremont, CA - Nov 2020 to Present - Americas Marketing
Manage budget of $1.5M to attack vertical marketing strategies with technology partners focused on the Americas,
rebuild core marketing team including inside sales and, uplevel messaging for company and marketing automation.
NextPlane, Inc., Sunnyvale, CA – Oct 2016 to Dec 2018 - CMO
Crafted first message and use case definitions for engagement with venture, institutional and private investors and
aligned with targeted industries for go to market and account-based market communication strategies. Established
relationships and product service agreements with enterprise partner programs for the market leading federation
messaging solution. Created first budget.
BlackRidge Technology, Santa Clara, CA – Jan 2011 to Dec 2014 - VP of Product Mgmt & Marketing
Responsible for managing, developing and executing the marketing and product management strategy whilen
ensuring consistent message and brand. Defined and built marketing, product management, and IT organization and
budget from the ground up. Created value propositions, segmentation and funding materials for venture, institutional
and private investors. Lead executive on filings for trademark and copyright protections globally.
Virsto Software (acquired by VMware), Sunnyvale, CA – Nov 2009 to Nov 2010
Produced launch of company and first product, along with roadmap, messaging and go-to-market material.
Established first customer council and community engagement ecosystem. Cultivated relationships with market,
industry and investor analysts. Developed, implemented look and feel of brand (web, documentation, collateral, social
media, event and digital initiatives).
Redhat, Inc., Mountain View, CA – Nov 2006 to Dec 2008 - Storage General Manager
Developed cohesive strategy for storage products, emphasizing their unique value propositions and market strengths
to enable sales through value-added channels, OEMs and direct sales teams. Targeted new investment opportunities
and recognized new market segments for products. Primary resource for all customer-facing storage activities. Built
profit/loss model for the business. Turned ISV community into leveraged tool, moving beyond ‘certify and list’ to
become true advocates of the operating platform.
Hewlett-Packard (HP), Palo Alto, CA – Sept 2001 - Nov 2006 - Chief of Staff
Supported the CTO in articulating the division’s technology contribution and customer value proposition. Lead day-to-
day management of Office of the CTO staff. Refined strategy and creation of technology vision, including case
studies, validation metrics, roadmaps and presentations. Collaborated with development organizations on technology
evaluation and venture investments for partnering or merger and acquisition activity.
StorageApps, Inc. (acquired by HP), Bridgewater, NJ – Aug 2000 to Sept 2001 Director Product Mgmt
VERITAS Software, Mountain View, CA – May 1997 to Aug 2000 Senior Product Manager
CLAM Associates, Austin, TX and Cambridge, MA – May 1993 to Mar 1997 Senior Project Manager
IBM Corporation, Austin, TX – Jan 1991 to Apr 1993 Software Contracts Administrator
EDUCATION
• Purdue Global University, West Lafayette, IN 2019 Certificate in Baseball
• University of California, Berkeley, CA 1998 Certificate in Marketing, University Extension
• Ferris State University, Big Rapids, MI 1989
Boards and Commissions Application
1 / 3
Q1
Contact Information
First and Last Name Paul Nave
Address
City/Town San Rafael
State/Province CA
ZIP/Postal Code 94901
Email Address
Phone Number
Q2
What Board would you like to apply to?
Planning Commission
Q6
How long have you lived in San Rafael?
7 years and 4 months
Q7
Business Information
Company BMW of San Rafael
Address 1599 Francisco Blvd E
City/Town San Rafael
ZIP/Postal Code 94901
#1
COMPLETE
Collector: Web Link 1 (Web Link)
Started: Saturday, December 11, 2021 10:17:52 PM
Last Modified: Saturday, December 11, 2021 10:45:29 PM
Time Spent: 00:27:36
IP Address: 70.240.203.107
Page 1
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Boards and Commissions Application
2 / 3
Q8
How did you hear about this vacant position?
Social Media
Q9
Do you participate in any civic activities? If so, what are they?
Previously Intern for County Supervisor Damon Connolly and Marin County Intern of the Year 2021.
Q10
List any civic organizations of which you are a member:
No government related organizations but currently on the Board of Directors for the United Nations Association of Marin.
Q11
Education:
Sir Francis Drake High School/Archie Williams - Degree
College of Marin - Pursuing Political Science Degree
Q12
Why are you interested in serving on a board or commission?
San Rafael and Marin have been my home my whole life. I cherish living here and want to help my community grow and develop
properly as time goes on. I’ve learned from my grandfather (who was a former city councilman) that civic engagement is important.
That’s why I want to dedicate my life to it. I think this will be a great experience and I’d like to get involved in the city I live in as well
as raise a voice for all the younger adults living here in San Rafael.
Q13
Describe possible areas in which you may have a conflict of interest with the City:
I work for BMW of San Rafael. Unless there is a proposition to demolish it then there won’t be any conflicts.
Q14
Upload your resume.
Resume.pdf.pdf (246.1KB)
Q15
Ethnicity
Page 4: Demographics
Boards and Commissions Application
3 / 3
Q16
To which gender do you most identify?
Q17
How old are you?
P.J. Nave
EXPERIENCE
Marin County Board of Supervisors (District 1),San Rafael
—Intern
NOV 2019 - PRESENT
The Board of Supervisors fills the Executive and Legislative branches of
the Marin County Government. I work for Supervisor Damon Connolly
who represents San Rafael. I do work ranging from data entry to project
management to constituent meetings. It’s a do-everything job where
everything you do aects real people in real ways.
United Nations Association (Marin County),Tiburon —
Board of Directors
APR 2018 - PRESENT
The United Nations Association (Marin) advocates for the policies and
beliefs of the United Nations on a local level. The position requires me to
plan public advocacy events, meet with public ocials, and contribute
creative ideas at our monthly Board of Directors Meetings.
BMW of San Rafael,San Rafael— BMW Genius (Product
Specialist & Sales Assistant)
SEP 2021 - PRESENT
Communication, multi-tasking, and organization are crucial at this job. I
handle important legal documents, show clients how their cars operate,
and organize/tend to appointments. This is a formal business setting
where I’ve learned professional business etiquette.
EDUCATION
Sir Francis Drake High School,San Anselmo —Degree
AUG 2017 - JUL 2021
*Now called Archie Williams High School. 2021 was the last class to
graduate from Sir Francis Drake High School.
QUOTES
“PJ’s enthusiasm is infectious.”—County Supervisor Damon
Connolly
“PJ is personable, warm, and genuine. He showed initiative
and indicated there were no limits on what he was
interested in and capable of doing.”—Mary Sackett, District
Aide for County Supervisor Damon Connolly
SKILLS
Energetic. Can build great
rapport very quickly.
Extremely organized.
Speaks a bit of German and
Japanese.
Works quickly and with the
most eciency possible.
Tackles every task with
dedication and determination.
AWARDS
Marin County Intern of the
Year 2020 -I received a
resolution of commendation
from the County Government
as well as being dedicated a
portion of time at the Board of
Supervisors’ Monthly
Meeting.
Boards and Commissions Application
1 / 3
Q1
Contact Information
First and Last Name Sunny Lee
Address
City/Town San Rafael
State/Province CA
ZIP/Postal Code 94901
Email Address
Phone Number
Q2
What Board would you like to apply to?
Planning Commission
Q6
How long have you lived in San Rafael?
23 years
Q7
Business Information
Respondent skipped this question
Q8
How did you hear about this vacant position?
City Council Agenda
#6
COMPLETE
Collector: Web Link 1 (Web Link)
Started: Sunday, January 09, 2022 11:15:19 PM
Last Modified: Monday, January 10, 2022 1:53:15 AM
Time Spent: 02:37:55
IP Address: 71.198.122.79
Page 1
Page 3
Boards and Commissions Application
2 / 3
Q9
Do you participate in any civic activities? If so, what are they?
Volunteering as a secretary and communication manager for a 130 member resident neighborhood association.
Volunteering for a local public school and assist PTO events.
Assist & help a immigrant family with deaf parents.
Volunteer to assist EV educational event run by a local Drive Clean Bay Area non-profit organization.
Q10
List any civic organizations of which you are a member:
Southern Heights Neighborhood Association
WeAreSR!
Q11
Education:
Master of Computer Arts in Computer Animation - School of Visual Arts - NYC
Bachelor of Arts in Communication Art/Graphic Design - Parsons School of Design in NYC
Q12
Why are you interested in serving on a board or commission?
I care for San Rafael deeply. Many current board member and commissioners inspired me to apply after watching them. Volunteering
as a long time resident would represent the community and changes could bring a valuable perspective for the future of the city
planning. I have lived in many other cities such as NYC, SF, Hong Kong and Seoul and have traveled to many cities in Europe and
US. Over the years, I have developed better understanding of projects in San Rafael and learned to analysis the data to project the
future outcome.
Q13
Describe possible areas in which you may have a conflict of interest with the City:
None
Q14
Upload your resume.
Sunny SR Planning Commission Resume Jan 2022.pdf (70.7KB)
Page 4: Demographics
Boards and Commissions Application
3 / 3
Q15
Ethnicity
Q16
To which gender do you most identify?
Q17
How old are you?
Objective
To serve as a commissioner for Planning Commission at the City of San Rafael.
Experience
Tech Support for Neighborhood Elderly 2010-present
I have been the go-to tech support for a handful of senior neighbors who are in their 70’s or 80’s for the
past decade. Have helped many seniors when they have difficulties with the internet, TV connections,
emails, navigating e-commerce and copying/printing documents and photos as well as relocating old
files and upgrading to a new OS or computer. After more than 10 years of assisting the growing elder
population in my neighborhood, I have gained the skill, confidence, and patience to guide them with
simple solutions that are appropriate to their abilities while treating them with respect and also giving
them an opportunity to move forward with their own learning opportunities.
Secretary/Treasurer for Southern Heights Neighborhood Association 2012 to current
Responsible for organizing the communications of the 150-member neighborhood association.
Collecting membership dues and reporting the expenses and budgeting/reporting as a non-profit
association. Updating and keeping the directory of 150 members as people move in and out of the
neighborhood has taken a great deal of attention and keeping good records.
Parent & Teacher Organization 2010 to 2018
Working with other parents at helping & supporting teachers, staff, and students, with activities such as
an annual fund-raising effort, helping organize PTO meetings and communications and
planning/hosting book fairs and open house events at a public elementary school of 500 students.
Computer Graphics Special Effects Artist 1996 to 2009
Worked as a computer graphic artist/technical director specialized in creature anatomy, muscle
movement and hair, clothing, and simulations of solid objects that were added to live action movies,
such as Titanic, Star Wars and Harry Potter.
Industrial Light & Magic (San Rafael & San Francisco, CA)
Digital Domain (Los Angeles, CA)
Education
School of Visual Arts, NYC, MFA in Computer Art 1993-1995
Specialized in Computer Animation. Required an understanding of all aspects of 3D animation from
creating a story, modeling, animation, lighting, rendering and editing the short animated film with
sound and music.
Parsons School of Design/School of Visual Arts, BFA in Graphic Design 1990-1993
Graphic Design, Communication Arts, Advertising, Marketing Campaign, Company Logo Design.
Skills
2D and 3D computer software (Photoshop, Illustrator, InDesign, MS Words & Office, Google
Drive/Spreadsheet, iMovie). Proficient with troubleshooting on MacOS and iOS.
Digital Photography
Boards and Commissions Application
1 / 3
Q1
Contact Information
First and Last Name Supriya Menon
Address
City/Town SAN RAFAEL
State/Province CA
ZIP/Postal Code 94903-1703
Email Address
Phone Number
Q2
What Board would you like to apply to?
Planning Commission
Q6
How long have you lived in San Rafael?
18 years
Q7
Business Information
Respondent skipped this question
Q8
How did you hear about this vacant position?
Social Media
#4
COMPLETE
Collector: Web Link 1 (Web Link)
Started: Wednesday, December 22, 2021 10:01:23 AM
Last Modified: Wednesday, December 22, 2021 1:23:54 PM
Time Spent: 03:22:31
IP Address: 98.37.21.80
Page 1
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Boards and Commissions Application
2 / 3
Q9
Do you participate in any civic activities? If so, what are they?
I have been the School Site Council member for Miler Creek Middle School, was a board member of the Marin Indian American
Association for two years.
Q10
List any civic organizations of which you are a member:
None currently.
Q11
Education:
Masters in Computer Emgineering, MBA.
Certified Project Manager and Change Manager
Q12
Why are you interested in serving on a board or commission?
I work for the government and as kids have become older I would like to be more active in my local government.
I am a parent, a public sector employee, a caregiver to a disabled person who lives with me.
I feel I can bring a diverse point of view to the table with my skills and life experiences.
Q13
Describe possible areas in which you may have a conflict of interest with the City:
None.
Q14
Upload your resume.
Supriya Menon_ Resume_City of San Rafael.pdf (135.1KB)
Q15
Ethnicity
Page 4: Demographics
Boards and Commissions Application
3 / 3
Q16
To which gender do you most identify?
Q17
How old are you?
Supriya Menon, PMP CCMP
, San Rafael, CA, 94903 * M) * e-mail:
Summary I will bring with me a keen sense of curiosity, a deep desire to understand and a conviction to do
right by the residents of our city. Having lived half my life in another country, being a full-time
mom, full-time employee and having a disabled parent whose care I am responsible for, I hope to
bring diverse opinions to the City Planning Commission’s table.
Experience IT Manager (02/19 – Present) – Responsible for leading the County of Marin’s Project
Management team which is responsible for the intake and execution of County’s Technology
Infrastructure projects.
Change Manager, County of Marin (01/’15 – 11/’21)
• Successfully ensured employee adoption of the new ERP System across the County
of Marin.
• Worked closely with the County's senior leadership to create alignment and visible
sponsorship of the project. As a user advocate, was successfully able to create
awareness and elicit timely action from them at key decision points.
• Designed communication plans and crafted messages using various media and
platforms to create a sense of understanding of the change, encourage ownership and
increase adoption of the change. This included producing newsletters, videos,
publishing posters and maintaining a website. User feedback after the project
indicated that they felt a “sense of connectedness” to the project goals and
appreciated the “sense of transparency” evident in the communications”.
• Involved in organizing and conducting user engagement events across various
county locations to increase involvement and get traction on focused messaging.
Organized and conducted kick offs and roadshows for various phases as required.
User Interaction and training forums were designed and deployed based on the
change impact, readiness and training needs of the various user groups.
Board Member – Marin Indian American Association (2012-2016)
• Served two terms as a director of Marin Indian American Association which
serves the needs of the Indian American community in Marin. We organize
cultural events/classes, charity drives and any other needs of the members of
Indian origin in Marin.
Chapter 2.16 BOARDS AND COMMISSIONS
2.16.040 Planning Commission--Creation--Membership.
There is created a planning commission for the city, consisting of seven members, not officials of the city,
appointed by the mayor with the approval of the city council.
(Ord. 505).
2.16.050 Terms of Planning Commission Members.
Of the members of the Commission first appointed, two shall be appointed for the terms of one year; two
for the terms of two years; two for the terms of three years ; and one for the term of four years. Their
successors shall be appointed for terms of four years; if a vacancy occurs otherwise than by expiration of
term it shall be filled by appointment for the unexpired portion of the term. (Ord. 505).
2.16.060 Advisory Members of Planning Commission.
Advisory members of the Commission shall be the city manager, the city attorney, and the city engineer.
The advisory members shall not have the power to vote and their terms shall correspond to their
respective official tenure. (Ord . 505).
2.16.070 Chairman and Secretary of Planning Commission.
The Commission shall elect a chairman from its appointed members, and may also elect a secretary who
may be an employee of the city. (Ord. 505).
2.16.080 Meetings and Quorum of Planning Commission.
At least one regular meeting shall be held each month on a date selected by the Commission . Four of
the appointed members of the Commission shall be required to constitute a quorum for the transaction of
the business of the Commission .
(Ord . 527: Ord . 505).
2.16.090 Removal from Planning Commission.
Any appointed member of the Commission may be removed by the mayor with the approval of the city
council or by a majority vote of the council. (Ord. 505).
2.16.100 Compensation of Planning Commission.
All members of the Commission shall serve as such without compensation.
(Ord. 505 (part).
2.16.110 Powers and Duties of Planning Commission.
It shall be the function and duty of the Planning Commission to prepare and adopt, in accordance with
and as provided by the Conservation and Planning Act of the state of California, comprehensive long-
term general plans for the physical development of the city of San Rafael, and of any land outside the
boundary thereof which bears relation to the city . The plans may be comprised of the following or other
and additional plans and maps which may in Commission's judgment relate to the physical development
of the city:
streets and highway plan
parking plan
recreation plan
public buildings plan
transit plan
The Planning Commission shall be charged with the duty of making investigations, reports on the design
and improvements of proposed subdivisions, and shall have such powers in connection therewith as are
outlined in the Subdivision Map Act of the state of California, and the subdivision regulations adopted by
the city of San Rafael.
It shall be the duty of the members of the Planning Commission , including advisory members and
members of its staff, to inform themselves on matters affecting the functions and duties of the
Commission and all planning matters, and , to that end , when authorized by a majority of the Commission ,
may attend planning conferences , or meetings of planning executives , hearings on planning legislation or
matters affecting the master plan or any part thereof, and the reasonable traveling expenses incidental to
the attendances shall be charges upon the funds allocated to the Commission.
The Planning Commission shall endeavor to promote public interest and understanding of plans
developed, and the regulations relating thereto . It shall be part of its duty to consult with and advise the
public officials, agencies, public utilities companies , school boards, civic and other organizations, and with
the citizens generally in relation to carrying out the plans.
The Commission shall adopt rules for the transaction of business and shall keep a record of its
resolutions, transactions, findings, and determinations , which records shall be a public record. (Ord. 913
(part), 1968: Ord. 505 (part)).