HomeMy WebLinkAboutED Downtown San Rafael Business Improvement District PPTSan Rafael Business Improvement District Transition
City Council
May 1, 2023
•City authorized economic vitality tool from State BID Law
•The BID assessment tool is used for:
-Safety
-Cleaning
-Marketing (events)
-Enhancement Projects (string lights, signage)
San Rafael Economic Development
May 1, 2023
BID Background
•Established in 1979
•Expanded in 2013
•4th St –Freeway to West End
•Managed by the BID Corp.
-Volunteer Board
-Part-Time Executive Director
BID History
San Rafael Economic Development
May 1, 2023
•Pandemic Impact on Revenue
-$80K Pre-pandemic
-$61,600 –2022
-$54,869 –2023 (YTD)
BID Annual Report 2022 / BID Operations / Fiscal Projections
San Rafael Economic Development
May 1, 2023
•BID Annual Report 2022
Reserve Fund Spending
-2022 –$18,156
-2023 –$16,000 Projected
Projected Reserve Fund $27,531 for 2023
(2 Year timeline before insolvency)
•Strategic initiative identified in EDSP
-Property owners, businesses, Chamber, City
•BID revenue not enough to support downtown desired programs
-Cleanliness, safety, marketing, special events, placemaking
•Downtown needs are evolving, the solution needs to evolve
•New property owners/businesses and investment in the pipeline
Why Transition the BID
San Rafael Economic Development
May 1, 2023
•Chamber of Commerce ($100K)
-Administer the BID Program
-Notify non-payment assessments
-Develop Stakeholder Engagement
-Confirm Downtown needs
-Support owner engagement (PBID)
Chamber / BID Corporation Proposal
San Rafael Economic Development
May 1, 2023
•BID Corporation ($20K)
-Complete approved tasks to June 2023
-May Madness, DUTL ($15K)
-Provide Closeout Financials ($5K)
-Transfer BID Program
•Advisory Board appointments are out of date
•Staff Recommending current BID Corporation Board be appointed as
the BID Advisory Board + additional member from Chamber of
Commerce.
•The BID Advisory Board would complete the Annual Report and
recommend Board Appointments for 2024.
•Admin. Guidelines establish roles/responsibilities for BID Program
City Council BID Advisory Board/ BID Administrative Guidelines
San Rafael Economic Development
May 1, 2023
•BID, Chamber, City + Property Owners needed for DT Growth
•Greater service from partnership (Owners, Businesses, Chamber, City
synergy)
•Better understanding of cost structure for BID admin/ops.
•After two years, we would evaluate the minimum below options:
1) Form a PBID
2) Amend the BID
3) Determine if the BID/PBID not viable to administer
Partnership Approach –Desired Outcomes –Vibrant Downtown
San Rafael Economic Development
May 1, 2023
Questions/Council Recommendations
San Rafael Economic Development
May 1, 2023
Staff Recommendations:
•Authorize Chamber of Commerce Agreement
•Appointment of BID Advisory Board
•Authorize BID Corporation Agreement
•Adopt Administrative Guidelines for BID