HomeMy WebLinkAboutCC Citizens Advisory Committee 2019 Interviews____________________________________________________________________________________
FOR CITY CLERK ONLY
File Number: 9-2-65
Council Meeting: 08/19/2019
Disposition: Appointed Madeline Silva Khan; appointed Joe Mccallum as Alternate Member
Special Meeting
Agenda Item No: 1
Meeting Date: August 19, 2019
TOPIC: Citizens Advisory Committee on Economic Development & Affordable Housing
Interviews
SUBJECT: INTERVIEW APPLICANTS AND CONSIDER APPOINTMENTS TO FILL ONE
UNEXPIRED FOUR-YEAR TERM TO THE END OF JUNE 2021, ON THE CITIZENS
ADVISORY COMMITTEE ON ECONOMIC DEVELOPMENT & AFFORDABLE
HOUSING DUE TO THE RESIGNATION OF ANDREA DE LA FUENTE
RECOMMENDATION:
Interview the following applicants and make appointments to the Citizens Advisory Committee:
BACKGROUND:
At the meeting of June 17, 2019, the City Council called for applications for the Citizens Advisory
Committee to fill one unexpired four-year term to the end of June 2021 due to the resignation of Andrea
de la Fuente. Twelve (12) applications were received in the City Clerk’s Office by the deadline of Tuesday,
July 9, 2019. Due to the high volume of applications received, a subcommittee of the City Council carried
out an initial review of the twelve applications and selected seven to be interviewed by the full City
Council.
COMMUNITY OUTREACH:
The call for applications for the Citizens Advisory Committee was advertised in Snapshot (the City
Manager’s e-newsletter), the City website, Nextdoor and Facebook social media platforms.
FISCAL IMPACT:
There is no fiscal impact associated with this item.
SAN RAFAEL CITY COUNCIL STAFF REPORT
Department: City Clerk
Prepared by: Lindsay Lara, City Clerk City Manager Approval: _____________
Name
Allan Aranha
Andrew Cullen
Greg Hingsbergen
Joe McCallum
Madeline Silva Khan
Susan Clark
Torina Wilson
SAN RAFAEL CITY COUNCIL AGENDA REPORT / Page: 2
RECOMMENDED ACTION:
Interview applicants and make appointments.
ATTACHMENTS
1. Seven (7) applications
2. Citizens Advisory Committee Guidelines
Submit Date: Jun 18, 2019
First Name Middle Initial Last Name
Email Address
Street Address Suite or Apt
City State Postal Code
Resident of the City of San Rafael for how many years?
Primary Phone Alternate Phone
Employer Job Title
City Of San Rafael, Ca Boards & Commissions
Profile
Question applies to ADA Access Advisory Committee,Citizens Advisory Committee on Economic Development & Affordable Housing
ADA Advisory Committee: The deadline for filing applications is Tuesday, June 25, 2019 at 5:00
p.m. in the City Clerk’s Office.
CAC Advisory Committee: The deadline for filing applications is Tues day, July 9, 2019 at 5:00
p.m. in the City Clerk’s Office.
Which Boards would you like to apply for?
Citizens Advisory Committee on Economic Development & Affordable Housing: Submitted
Are you a resident of San Rafael
Yes No
Business Address
660 Las Gallinas Avenue, Suite D, San Rafael, CA 94903
How did you learn about this vacancy? *
City Council Agenda
Interests & Experiences
Alan Aranha
San Rafael CA 94903
10
Exchange Bank VP - Business Development
Alan Aranha Page 1 of 3
Upload a Resume
Do you participate in any civic activities?
Chair - Economic Vitality Committee San Rafael Chamber of Commerce. Past Volunteer Banking Chair,
Italian Street Painting Marin. Board member San Rafael Chamber and Marin Arts. Graduate Leadership
San Rafael. Volunteer Committee member, Marin Kickball fundraiser for NexGen Scholars in San Rafael.
Raised $30,000 in 2019.
List any civic organizations of which you are a member:
San Rafael Chamber of Commerce, Marin Builders Association, North Bay Leadership Council, Novato
Chamber of Commerce
Education:
BA Economics and Sociology St Xavier's
Why are you interested in serving on a board or commission?
Economic Development and Affordable Housing are very important to me, to vitalize and sustain the City
we love. I hope you bring new ideas, provide input and contribute to the discussions, with my knowledge
of the business community and its needs, both from my work in commercial banking and engagement with
our local Chamber.
Describe possible areas in which you may have a conflict of interest with the City:
I cannot think of any.
Demographics (Optional)
The demographic information you choose to provide is VOLUNTARY and OPTIONAL and refusal
to provide it will not subject you to any adverse treatment. This information will be considered
confidential, kept separate from your application and will not be used for evaluating applications or
making appointments. The City of San Rafael will use this information solely to conduct research
and compile statistical reports regarding the composition of its Board and Commission applicants.
From_Linked_-
_Resume_Alan_Aranha.docx
Alan Aranha Page 2 of 3
Alan Aranha Page 3 of 3
From Linked-In
Experience
Exchange Bank Business Development
Dates Employed
Oct 2016 – Present
Employment Duration
·2 yrs 9 mos
Location
San Rafael CA
Senior sales leader responsible for acquiring new relationships in the North Bay. Develop and execute
strategic sales plans to expand banks footprint to Marin.
Founded in 1890 as a Community bank, Exchange bank celebrated the 126-year anniversary of the
founding of the bank on May 1, 2016. The strong commitment to the community continues to be our
legacy.
Chase Bank (San Rafael) Business Relationship Manager
Dates Employed
Sep 2009 – Sep 2016
Employment Duration
·7 yrs 1 mo
Location
SF - North Bay
Senior sales leader responsible for acquiring and growing profitable relationships for Chase’s business
banking portfolio. Develop and execute strategic sales plans for prospects with revenue size ranging
from $2MM to $40MM.
• Significant experience with conventional and SBA 504, 7A - Commercial Real Estate and Equipment
loans. Consistently deliver bookings of Loans and Cash Management / Treasury products. Acquired and
manage a portfolio of over 75 clients.... See more
Citi Bank (San Rafael) Business Development Manager
Dates Employed
Jan 2004 – Aug 2009
Employment Duration
·5 yrs 8 mos
Location
SF - Northbay
Conducted financial analysis for prospects using CSR Suite (Citibusiness Solutions Review, Cash Flow
Analysis and Relationship Pricing Module); maintained an active and strong sales pipeline.
Chambers of Commerce
Executive Director
Company Name
Chambers of Commerce
Dates Employed
Jan 1999 – Dec 2004
Employment Duration
·6 yrs
Location
Novato and San Rafael CA
Executive Director – Novato Chamber of Commerce 2003 - 2004
• Responsible for the communication, implementation and execution of the Chamber mission.
Spokesperson for businesses, their concerns and economic vitality of the region. Designed, executed
annual business plans and budgets.
• Led business advocacy and design of membership benefit programs.... See more
Savi-O Commerce Company
Proprietor
Company Name
Savi-O Commerce Company
Dates Employed
Jan 1995 – Dec 1999
Employment Duration
·5 yrs
Location
San Jose CA
Launched an image analysis systems export business serving a global community with a concentration
in SE Asia. Purchased computers, peripherals and software internationally and integrated the systems
as per customer requirements. Created strategic alliances and negotiated contracts with vendors
worldwide.
Show 1 more experience
Education
St Xavier
St Xavier
Degree Name
Bachelor’s Degree,
Field Of Study
Economics and Sociology
Leadership Palo Alto (1993), Leadership San Rafael (1999) and Leadership Novato
Leadership Palo Alto (1993), Leadership San Rafael (1999) and Leadership Novato
Submit Date: Jun 20, 2019
First Name Middle Initial Last Name
Email Address
Street Address Suite or Apt
City State Postal Code
Primary Phone Alternate Phone
Employer Job Title
City Of San Rafael, Ca Boards & Commissions
Profile
Question applies to Citizens Advisory Committee on Economic Development & Affordable Housing
CAC Advisory Committee: The deadline for filing applications is Tues day, July 9, 2019 at 5:00
p.m. in the City Clerk’s Office.
Which Boards would you like to apply for?
Citizens Advisory Committee on Economic Development & Affordable Housing: Submitted
Are you a resident of San Rafael
Yes No
Resident of the City of San Rafael for how many years?
14
Business Address
1 Cyclotron Road, MS 75-123C, Berkeley, CA, 94720
How did you learn about this vacancy? *
Other
Interests & Experiences
Do you participate in any civic activities?
I participate in bicycle and pedestrian civic activities through the Marin County Cycle Coalition (MCBC) to
increase accessibility and safety.
Andrew J Cullen
San Rafael CA 94901
Home:
Lawrence Berkeley National
Laboratory
Environment, Health and Safety
Professional
Andrew J Cullen Page 1 of 3
Upload a Resume
List any civic organizations of which you are a member:
MCBC
Education:
UC Berkeley, B.S. Chemistry, 2013 UC Berkeley, M.P.H. 2018-Present
Why are you interested in serving on a board or commission?
I grew up in San Rafael and plan to reside in the city foreseeable future. I have a deep interest in making
San Rafael the best that it can be. In the last 4 years that I have returned to living in San Rafael (post
college), I have seen the city dramatically improve. Businesses are revitalizing the downtown and mass
transit is coming to town. Issues still exist that I want to help shape the future of. Homelessness is still too
prevalent, affordable housing is on the decline, and bicycle/pedestrian safety remains a challenge. My
studies in public health program at UC Berkeley has engaged me in many areas of community health and
built environment. I am interested in serving on the Citizens Advisory Committee on Economic
Development and Affordable Housing to implement solutions that improve every corner of San Rafael. I
have the perspective, skills and experience to make a difference in my city and I want to be a part of the
change. As an Environment, Health and Safety professional at Berkeley Lab, I am passionate about
creating a safe work place and protecting the environment. In working for a compliance driven department
within the Department of Energy, I have repeatedly collaborated with stakeholders to develop solutions
that enables world-class science while meeting regulatory requirements. I know that these skills will
translate well to the challenging and diverse problems that San Rafael has. I firmly believe that the San
Rafael needs a young adult voice on this committee. San Rafael is a place that I can see myself starting
and raising a family in the next 5 years. I want to make San Rafael a place that people can and want to
raise their own families.
Describe possible areas in which you may have a conflict of interest with the City:
None.
Demographics (Optional)
The demographic information you choose to provide is VOLUNTARY and OPTIONAL and refusal
to provide it will not subject you to any adverse treatment. This information will be considered
confidential, kept separate from your application and will not be used for evaluating applications or
making appointments. The City of San Rafael will use this information solely to conduct research
and compile statistical reports regarding the composition of its Board and Commission applicants.
Andrew_Cullen_Resume_061919.pdf
Andrew J Cullen Page 2 of 3
Andrew J Cullen Page 3 of 3
•Oversaw and strengthened EH&S procedures in chemistry teaching labs
•Optimized chemical inventories, safety inspections and labeling programs
•Projected and purchased supplies and equipment by managing a budget
•Strategized meeting program needs of students, faculty and staff
Chemistry Lab Technician
College of Marin
Junior Research Specialist I
University of California, Berkeley
Undergraduate Researcher
University of California, Berkeley
•Influenced and implemented new EH&S policies by participating in the
Chemical Safety Committee
•Optimized EH&S controls in a research space that contained chemical,
biological (BSL2), and radioactive hazards
•Oriented and oversaw training of new lab members in EH&S
•Conducted organic synthesis and biological labeling research under limited
supervision and collaborated with a team of scientists
•Communicated research findings through written reports and presentations
•Invented a synthetic pathway for Si-Rhodamines and cyclooctynes for use in
copper-free click labeling in bacterial and mammalian cells
•Analyzed data and constructed manuscripts to communicate results
•Publicized research results through poster and PowerPoint presentations
CONTACT
ANDREW CULLEN
RELEVANT EXPERIENCE
August 2016 – June 2018
July 2013 – July 2014
EDUCATION
Certifications
August 2012 – July 2013
• OSHA 40-Hour HAZWOPER
• DOT Basic Awareness
• DOT Advance Radiation Shipper
• EPA RCRA/CWA/CAA
• CA Title 22/HSC
• IATA
San Rafael, CA, 94901
Anticipated 2020
2013
Linkedin.com/andrew-cullen
Lawrence Berkeley National Laboratory
@
PUBLICATIONS
Peyton Shieh, M. Sloan Siegrist,
Andrew J. Cullen, and Carolyn R.
Bertozzi. “Imaging bacterial
peptidoglycan with near-infrared
fluorogenic azide probes”
Proceedings of the National
Academy of Sciences U. S. A. 2014,
111, 5456-6461.
University of California, Berkeley
School of Public Health
Masters of Public Health, Environmental Health Sciences
University of California, Berkeley
College of Chemistry
Bachelors of Science, Chemistry
Training
Skills and Abilities
Waste Management Chemist June 2018 - Present
• Provided guidance, direction and recommendations to research and operations
personnel to improve safety and regulatory compliance of hazardous waste
• Developed close relationships with multi-disciplinary teams to support planning
and implementing improvements to EH&S programs
• Identified and strengthened technical program areas to ensure compliance with
applicable regulations and to reduce risk to the institution
• Classified and certified waste with the application of generator process
knowledge to meet on-site and off-site TSDF WACs and DOT regulations
• Interpreted federal, state and local regulations applicable to waste management
•
• Project Management
• Program Development/Implementation
• Research Methods
• Waste Management Regulations
• Chemistry, Statistics and Public Health
• Written and Oral Communication
• Self-Motivated and Independent
• Collaborative with Diverse Groups
• Resourceful
CHMM, 2018-Present
Certified Hazardous Materials Manager
ASP, 2019-Presen
Associate Safety Professional
Submit Date: Jul 09, 2019
First Name Middle Initial Last Name
Email Address
Street Address Suite or Apt
City State Postal Code
Primary Phone Alternate Phone
Employer Job Title
City Of San Rafael, Ca Boards & Commissions
Profile
Question applies to Citizens Advisory Committee on Economic Development & Affordable Housing
CAC Advisory Committee: The deadline for filing applications is Tues day, July 9, 2019 at 5:00
p.m. in the City Clerk’s Office.
Which Boards would you like to apply for?
Citizens Advisory Committee on Economic Development & Affordable Housing: Submitted
Are you a resident of San Rafael
Yes No
Resident of the City of San Rafael for how many years?
5
Business Address
1101 Fifth Avenue Suite 230 San Rafael, CA 94901
How did you learn about this vacancy? *
Friend / Colleague
Interests & Experiences
Do you participate in any civic activities?
I am a graduate of the San Rafael Chamber of Commerce Leadership Institute (Class of 2019). I am also
a volunteer karate instructor for children and adults at the Shotokan Karate Institute in Richmond (2009 to
present).
Joe Mccallum
San Rafael CA 94901
Newmark Knight Frank Transaction Services Specialist
Joe Mccallum Page 1 of 3
Upload a Resume
List any civic organizations of which you are a member:
San Rafael Chamber of Commerce Economic Vitality Committee
Education:
University of Oregon (B.S.) - Class of 2014 Sir Francis Drake High School - Class of 2010
Why are you interested in serving on a board or commission?
I have become inspired to volunteer and get more involved in the local community after recently
graduating from the San Rafael Chamber of Commerce Leadership Institute. The CAC is of particular
interest with its function of advising the City Council on matters relating to the local economy, the
development of affordable housing projects and the fostering of a more vibrant San Rafael. As a
commercial real estate agent, I am often exposed to the concerns of the local business community as it
pertains to San Rafael. Having grown up in Marin County, from a young age I have been exposed to the
region’s growth and development challenges. As a current resident of San Rafael who both lives and
works downtown, I live and breathe the communities issues, such as business retention, homelessness
and lack of affordable housing. I am interested in serving on the CAC to contribute to finding creative
solutions to these issues in order to benefit the community as a whole.
Describe possible areas in which you may have a conflict of interest with the City:
In my line of work I am involved with local commercial property owners, tenants, investors and other real
estate and business professionals which may disqualify me from offering advice on certain matters that
overlap with these relationships.
Demographics (Optional)
The demographic information you choose to provide is VOLUNTARY and OPTIONAL and refusal
to provide it will not subject you to any adverse treatment. This information will be considered
confidential, kept separate from your application and will not be used for evaluating applications or
making appointments. The City of San Rafael will use this information solely to conduct research
and compile statistical reports regarding the composition of its Board and Commission applicants.
Joe_McCallum_NKF_Resume.pdf
Joe Mccallum Page 2 of 3
Joe Mccallum Page 3 of 3
1
JOE MCCALLUM
Transaction Services Specialist
CA RE License #02048815
Newmark Knight Frank
San Rafael, CA 94901
Years of Experience
5 Years
Areas of Specialization
Investment Sales
Landlord Representation
Market Analysis
Professional Background
As a transaction services specialist in Newmark Knight Frank’s San
Rafael office, Joe McCallum focuses on investment sales and agency
leasing throughout Marin and Sonoma counties. Mr. McCallum
transitioned to his current position in 2018, after serving as research
coordinator of NKF’s North Bay offices where he provided critical analysis
concerning the pricing, marketing and due diligence of several major
investment sale transactions. Mr. McCallum has worked with NKF full time
since 2014, after first interning with the firm the previous year.
Partial Client List
401 Miller Avenue, LLC Marin Holistic Health &
Acupuncture, Inc.
Brown & Riding
Clementine Interiors, LLC
The Dias Group, LLC
Pantec Group, Inc.
Redwood Lumber & Supply
Co., LLC
Glasshouse Productions, Inc.
JOBA Investments, LLC
Ross Valley Sanitary District
Sycamore MV, LLC
Professional Affiliations
Mr. McCallum is actively engaged in the North Bay community and is a
current member of the San Rafael Chamber of Commerce Economic
Vitality Committee. He is also a graduate of the San Rafael Chamber of
Commerce Leadership Institute.
Education
Mr. McCallum is a graduate of the University of Oregon, where he earned
a bachelor’s degree in general social science with a focus in applied
business and economics and a minor in computer information technology.
Mr. McCallum was raised in Marin County and graduated from Sir Francis
Drake High School.
Submit Date: Jun 27, 2019
First Name Middle Initial Last Name
Email Address
Street Address Suite or Apt
City State Postal Code
Primary Phone Alternate Phone
Employer Job Title
City Of San Rafael, Ca Boards & Commissions
Profile
Question applies to Citizens Advisory Committee on Economic Development & Affordable Housing
CAC Advisory Committee: The deadline for filing applications is Tues day, July 9, 2019 at 5:00
p.m. in the City Clerk’s Office.
Which Boards would you like to apply for?
Citizens Advisory Committee on Economic Development & Affordable Housing: Submitted
Are you a resident of San Rafael
Yes No
Resident of the City of San Rafael for how many years?
2.5
Business Address
245 Market Street, San Francisco CA 94105
How did you learn about this vacancy? *
City Manager’s Newsletter
Other
Interests & Experiences
Do you participate in any civic activities?
At this time I do not, but I am actively trying to get involved in civic activities. I recently applied to the
Design Review Board and was ultimately not selected, but actually feel that the CAC will be a better fit for
me, and hope to gain civic experience through this avenue.
Madeline R.Silva Khan
San Rafael CA 94903
Home: ( Home:
Pacific Gas and Electric
Company
Manager, State Infrastructure
Projects
Madeline R. Silva Khan Page 1 of 2
Upload a Resume
List any civic organizations of which you are a member:
None at this time.
Education:
- Lewis & Clark College, Portland OR - BA in International Affairs, 2007 - Columbia University, School of
International and Public Affairs, New York, NY - MPA in Energy Policy, 2014
Why are you interested in serving on a board or commission?
I am interested in increasing my civic participation and representing what I feel is the currently under-
represented population on the boards and commissions right now. I am a relatively new resident of Marin
County, a single mother of a 3 year old, and I have a full time job that includes a daily commute into San
Francisco. Though I am fortunate to own my condo, and was able to get into the market at an opportune
time, I feel that affordable hosing is an issue in our city that needs to be addressed carefully. Additionally,
I have vested interest in the economic development of our community as I hope to continue to reside and
raise my child here for many years to come.
Describe possible areas in which you may have a conflict of interest with the City:
I work for Pacific Gas and Electric - this may be a help to the City or a conflict :)
Demographics (Optional)
The demographic information you choose to provide is VOLUNTARY and OPTIONAL and refusal
to provide it will not subject you to any adverse treatment. This information will be considered
confidential, kept separate from your application and will not be used for evaluating applications or
making appointments. The City of San Rafael will use this information solely to conduct research
and compile statistical reports regarding the composition of its Board and Commission applicants.
Madeline_SK_-_2019_Resume.pdf
Madeline R. Silva Khan Page 2 of 2
Madeline Silva Khan
Loyal, driven, and extroverted professional seeking opportunities to build upon
existing experience in governmental and agency relations. Highly skilled at
explaining and lobbying complicated concepts in regulatory and governmental
environments.
Manager, Agency Program Management
Pacific Gas & Electric Company
Lead team of program managers who manage PG&E’s involvement in statewide
projects resulting in a portfolio of approximately $2 billion of work performed in the
next 10 years.
•
Programs in my portfolio include the High-Speed Rail Project, Caltrain
Modernization Project, BART Phase II Extension, Diridon Area Redevelopment,
California WaterFix program, and several large Caltrans projects.
•
Resolve escalated issues with the agencies and provide discovery responses and
testimony preparation on all portfolio regulatory matters at the California Public
Utilities Commission (CPUC) and Federal Energy Regulatory Commission
(FERC).
•
Principal Program Manager, High-Speed Rail
Pacific Gas & Electric Company
Negotiated and oversaw several contracts with the High-Speed Rail Authority
(HSRA) for the relocation of utility assets, as well as engineering of ten
interconnection sites into PG&E’s transmission grid for the electrification of the
railway.
•
Mitigated political, regulatory, and financial risks developing long-term strategy
and tactics for day-to-day issues as PG&E’s single point of contact.
•
Expert State Agency Relations Representative
Pacific Gas & Electric Company
Liaised with California Energy Commission on behalf of PG&E regarding energy
policies affecting the company including combined heat and power, renewable
energy, electric vehicles, data privacy issues, and environmental remediation.
•
Research Assistant
Columbia University
Department Research Assistant for Energy & Environment Concentration
• Addressed students’ academic concerns and provided mentorship. Ran a
benchmarking study and surveys to help improve the program. Organized
department events for both student and faculty.
Research Assistant for the Earth Institute
• Researched and wrote case studies for the Executive Director, Steve Cohen to
use in his syllabus and at conferences. Subjects ranged from hydraulic fracturing,
the Keystone XL pipeline, and sustainability initiatives.
State Agency Relations Representative
Pacific Gas & Electric Company
Liaised to the California Air Resources Board (CARB) Staff and other utilities,
environmental groups, and industrial sector representatives.
•
Successfully coordinated policy positions and ensured internal readiness on cap-
and-trade and other measures designed to reduce California’s greenhouse gas
emissions to 1990 levels by 2020.
•
Maintained consistency with company policy stance between CARB and the
CPUC in various proceedings resulting from the cap-and-trade regulation
•
Senior Regulatory Case Manager
Pacific Gas & Electric Company
Effectively managed regulatory cases on departed load issues, community choice
aggregation, and cap-and-trade allowances at the CPUC by facilitating a final
company stance on the issues internally, reviewing written testimony, and
preparing witnesses for hearings.
•
Summary
Experience
03.2018 -
present
03.2015 -
03.2018
06.2014 -
03.2015
03.2013 -
05.2014
08.2011 -
07.2012
01.2011 -
08.2011
Personal Info
Skills
External Communications
Executive Communication
Contract Negotiation
Testimony Preparation
Discovery Response
Employee Engagement
Policy and Regulatory Analysis
1
Senior Financial Analyst, Investor Relations
PG&E Corporation
Supported quarterly earnings calls and investor conferences by collaborating on
the following products: talking points and script, question and answer document,
PowerPoint and book presentations, and earnings tables.
•
Communicated regularly with members of the investment community as one of
the primary company contacts.
•
Provided concise summaries of Wall Street analyst reports, conveying relevant
points and stock performance to the officers, directors, and the Finance
Organization.
•
Financial Analyst, Management Reporting
Pacific Gas & Electric Company
Managed production of performance metric reporting from all lines of business
within PG&E
•
Consolidated and reviewed operating performance information contributing to
various monthly reports delivered to the Utility Officer Committee, COO, CFO,
Project Management and Program Office, and Board of Directors.
•
Columbia University, School of International and Public
Affairs (SIPA)
Master of Public Administration in International Energy Management and
Policy
Lewis and Clark College
Bachelor of Arts in International Affairs, Minor in Economics
09.2008 -
01.2011
06.2007 -
09.2008
Education
08.2012 -
05.2014
08.2003 -
05.2007
2
Submit Date: Jun 21, 2019
First Name Middle Initial Last Name
Email Address
Street Address Suite or Apt
City State Postal Code
Primary Phone Alternate Phone
Employer Job Title
City Of San Rafael, Ca Boards & Commissions
Profile
Question applies to Citizens Advisory Committee on Economic Development & Affordable Housing
CAC Advisory Committee: The deadline for filing applications is Tues day, July 9, 2019 at 5:00
p.m. in the City Clerk’s Office.
Which Boards would you like to apply for?
Citizens Advisory Committee on Economic Development & Affordable Housing: Submitted
Are you a resident of San Rafael
Yes No
Resident of the City of San Rafael for how many years?
5
Business Address
1800 Seaport Boulevard Redwood City, CA 94063
How did you learn about this vacancy? *
Other
Interests & Experiences
Do you participate in any civic activities?
Not at the present time but I would like to.
Susan B Clark
San Rafael CA 94903
Home:
Zazzle Director of Content & Community
Susan B Clark Page 1 of 2
Upload a Resume
List any civic organizations of which you are a member:
None
Education:
Masters of Science from Ithaca College
Why are you interested in serving on a board or commission?
I care about Marin County and San Rafael very much and I want to see that we grow in a way that
benefits everyone in our community.
Describe possible areas in which you may have a conflict of interest with the City:
I do not believe I have any conflicts.
Demographics (Optional)
The demographic information you choose to provide is VOLUNTARY and OPTIONAL and refusal
to provide it will not subject you to any adverse treatment. This information will be considered
confidential, kept separate from your application and will not be used for evaluating applications or
making appointments. The City of San Rafael will use this information solely to conduct research
and compile statistical reports regarding the composition of its Board and Commission applicants.
Susan_B_Clark_Resume_2018.doc
Susan B Clark Page 2 of 2
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CAREER SUMMARY
I’m a hands-on, strategic Director of Content with a track record of successfully creating smart, engaging content for high profile web properties in
news, entertainment and e-commerce.
SKILL SET
• Leads content marketing creative and syndication strategy that reaches targeted audiences in unique and differentiated ways.
• Drives content creation by using social intelligence and analytics to inform future topics and optimize engagement.
• Tells complicated stories in fun, smart, engaging ways in a variety of formats.
• Manages editorial team and content flow for blogs, emails, social media, syndicated publications, videos, etc.
• Hands-on content creator who ensures all content is on-brand and complies with SEO best practices.
• Understands drivers of engagement and how to tap into influencers and user generated content.
PROFESSIONAL EXPERIENCE
Zazzle - Director of Content & Community Redwood City, CA 2014 - Present
Create content in the form of videos, tutorials, blog and social media posts to help build our community and monetization efforts.
eBay Advertising / Triad Retail Media - Director of Strategy & Content San Jose, CA 2011 - 2014
Developed various types of content -- e.g. video, articles, tools, etc. -- that engaged users while building brands.
Cluck Productions - Co-Founder/Content Producer Larkspur, CA 2007 - 2011
Created strategies to help non-profit organizations drive their online business goals.
The Tonight Show with Jay Leno - Head of Digital Content Burbank, CA 2001 - 2007
Grew the site to the #1 destination on NBC.com with original content while driving revenue through cross-platform sponsorship opportunities.
Jay Leno's Garage - Co-Producer Burbank, CA 2006 - 2007
Launched this Emmy-winning site which was the precursor to the CNBC show.
Access Hollywood.com - Co-Managing Editor Burbank, CA 2001 - 2002
Pitched and conceived story ideas, wrote and edited news and feature content for the website.
Spiderdance - Senior Producer Venice Beach, CA 2000 - 2001
Won 2 Bandie Awards for Best 2-Screen iTV implementation of NBC's "Weakest Link" and GSN's "Inquizition."
Sony Online - Senior Producer / Game Designer Culver City, CA 1999 - 2000
Created the multiplayer web game around the popular "Dating Game" TV franchise, as well as an ancillary content portal and avatar generator.
CheckOut.com - Managing Editor, Music Beverly Hills, CA 1999 (10 months)
Oversaw the editorial (music reviews and interviews) and a team of 12 writers for this e-commerce startup.
GTE MainStreet Interactive Television - Senior Content Producer Santa Monica, CA 1995 - 1999
Produced the most robust iTV programming at that time, running the gamut from kids' programming to game shows.
TECHNICAL SKILLS
Software: Adobe Creative Suite (PhotoShop, Illustrator, Premiere, After Effects, Audition), Camtasia, AVID, Final Cut, Visio, Autodesk Fusion 360
Web Development: HTML, CSS, PHP, JavaScript; Data Analytics, SEO/SEM, CMS
EDUCATION
ITHACA COLLEGE II Ithaca, NY >>>> Masters of Science in Communications Innovation
FLORIDA-ATLANTIC UNIVERSITY || Boca Raton, FL >>>> Bachelor of Arts in Humanities, Minor in Journalism
PROFESSIONAL AFFILIATIONS
Member, PRODUCERS GUILD OF AMERICA, Member, WRITERS GUILD OF AMERICA, EAST, Member, ACADEMY OF TELEVISION ARTS & SCIENCES,
Former Board Member and Treasure for GLAAD
*A more detailed resume is available on request
Submit Date: Jun 20, 2019
First Name Middle Initial Last Name
Email Address
Street Address Suite or Apt
City State Postal Code
Primary Phone Alternate Phone
Employer Job Title
City Of San Rafael, Ca Boards & Commissions
Profile
Question applies to Citizens Advisory Committee on Economic Development & Affordable Housing
CAC Advisory Committee: The deadline for filing applications is Tues day, July 9, 2019 at 5:00
p.m. in the City Clerk’s Office.
Which Boards would you like to apply for?
Citizens Advisory Committee on Economic Development & Affordable Housing: Submitted
Are you a resident of San Rafael
Yes No
Resident of the City of San Rafael for how many years?
~2.5
Business Address
1625 Shattuck Avenue, Berkeley, CA 94709
How did you learn about this vacancy? *
Friend / Colleague
Interests & Experiences
Do you participate in any civic activities?
As a practicing planner in the Bay Area I am quite engaged in civic activities related to my profession.
Since city planning, and civic participation in general, is my profession, I am not currently involved in
extra-curricular civic activities. However, I have recently been looking at ways I can get more involved in
the San Rafael community in particular and hope to increase my civic activity significantly.
Torina N Wilson
San Rafael CA 94903
Home:
PlaceWorks
Environmental and
Comprehensive Planner
Torina N Wilson Page 1 of 3
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List any civic organizations of which you are a member:
I am a member of the American Association of University Women (AAUW). AAUW is an organization that
advances equity for women through advocacy, education, philanthropy, and research. Beginning in June
2019 I will have a small role on the AAUW board, planning events aimed at fundraising money for
scholarships for women, and advancing education for AAUW members in Marin County.
Education:
I have a Bachelors of Science in City and Regional Planning from California Polytechnic State University-
San Luis Obispo.
Why are you interested in serving on a board or commission?
There are several reasons I would like to serve on a commission. My family has lived in San Rafael for
approximately 6 years (I have only lived here approximately 2.5 years because I was gone for college),
and I feel such an immense connection to this city that I am certain it is my forever home. San Rafael is a
dynamic and exciting place, with so much potential to become even greater. I believe that my youthful
energy, my unique perspective, and my education and professional experience in City Planning, means I
am an extremely well-rounded individual who can thrive on a commission, particularly because I
understand the dynamic and the importance of commissions such as this CAC. Additionally, as a renter in
San Rafael, I feel I can provide a good perspective, particularly when it comes to affordable housing,
market rate rentals, and the overall economic well-being of those who rent in San Rafael.
Describe possible areas in which you may have a conflict of interest with the City:
I currently work for PlaceWorks, who is a subconsultant hired by the City of San Rafael to conduct the
environmental review for the General Plan Update and Downtown Precise Plan. While this means I am
extremely familiar with the city's General Plan 2020, and will be extremely familiar with the General Plan
2040, There may be come cases where I might be prohibited in participating in CAC activities, if they
happen to involve the General Plan.
Demographics (Optional)
The demographic information you choose to provide is VOLUNTARY and OPTIONAL and refusal
to provide it will not subject you to any adverse treatment. This information will be considered
confidential, kept separate from your application and will not be used for evaluating applications or
making appointments. The City of San Rafael will use this information solely to conduct research
and compile statistical reports regarding the composition of its Board and Commission applicants.
TorinaWilson_Resume2019.pdf
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Torina N Wilson Page 3 of 3
TORINA WILSON
EXPERIENCE
PlaceWorks- Environmental and Comprehensive Planner | July 2018 to Present
§ Author and Assistant Project Manager of several Environmental Impact Reports on the program- and
project- level.
§ Acting Assistant Project Manager for a public outreach campaign for the City of Sunnyvale in their switch
to district- based elections.
§ Author of white papers and event organizer for series a of transportation related seminars for planning
and transportation directors in Contra Costa County.
City of Atascadero- Planning Intern | January 2017 to June 2018
§ Writing and presenting staff reports for the Planning Commission.
§ Drafting Initial Study Mitigated Negative Declarations for mixed- use projects.
§ Plan check review, inspections, and GIS mapping.
§ Public outreach and front counter service work.
Mass Transportation Committee- Student Representative | October 2017 to June 2018
§ Served as the student representative, appointed by the City of San Luis Obispo City Council, to represent
student interests on the City’s Mass Transportation Committee. Conducted a campuswide student survey
to assist the committee in understanding student transit needs.
Transportation Authority of Marin- Planning Intern | Summer 2013 and 2014
§ Helped manage public outreach for the Novato Community Based Transportation Plan, alongside Fehr &
Peers consultants.
Bed Bath & Beyond- Customer Service and Front Lead Associate | January 2014 to October 2017
EDUCATION
Bachelor’s of Science in City & Regional Planning from California Polytechnic State University at San Luis
Obispo. Graduated June 2018.
LEADERSHIP
§ Event planning board member for the American Association of University Women- Starting June 2019
§ President of Associated Students in Planning for 2016 to 2017 academic year
§ Student Ambassador for the Cal Poly College of Architecture and Environmental Design from 2016 to 2018
CITIZENS ADVISORY COMMITTEE ON ECONOMIC DEVELOPMENT
AND AFFORDABLE HOUSING
Guidelines for Advisory Committee
1. Purpose - The purpose of the Citizens Advisory Committee (CAC) is to advise City Council
on economic development and affordable housing projects. In addition, the Committee
provides residents, business owners and property owners with a forum to express their
views on economic development and affordable housing projects.
2. Scope of the Committee - The Citizens Advisory Committee is a special single purpose body
focused on economic development related projects in San Rafael. From time to time, the
City Council may assign the Committee specific issues, outside of the Committee’s normal
purview, to consider and receive public input.
3. Functions - The Citizens Advisory Committee advises the City Council in two ways:
a) The Committee provides ongoing advice and feed back to the City staff in an
informal liaison manner.
b) The Committee makes official recommendations to the City Council on those items
which may be considered at City Council meetings.
4. Membership - Members of the Committee shall be appointed by the City Council. They shall
be residents, property owners, or business people within the City of San Rafael. While
meetings of the Advisory Committee shall be open to the public, only members of the
Committee, appointed by the City Council, shall have voting rights.
5. Office and Staff - The office of the Committee for the transaction of business shall be the
office of the City of San Rafael. City staff shall provide all necessary staff services to the
Committee.
6. Meetings - The Committee shall adopt a regularly scheduled meeting time. They shall meet
once a month at a set designated place. That meeting shall be open to the public, and the
Committee may have other meetings as it deems advisable. Such special meetings may be
called by the Chair, or by a majority of the Committee Members. Notice of each such
meeting shall be given to each member twenty-four (24) hours in advance of the meeting,
either by mail or telephone. A quorum of the meeting shall be constituted if 50 percent of
the members are present.
7. Officers - The Committee shall select from among its members a Chair, a Vice-Chair, and a
Secretary.
Chair - The Chair shall be the Chief Officer of the Committee and shall preside at all
meetings. He/she shall be an ex-officio member of all sub-committees and shall have
the general powers and duties usually vested in the office of Chair.
Vice-Chair - The Vice-Chair shall assume the office of Chair in the absence of the Chair.
Secretary - The Secretary shall keep or cause to be kept at the principal office of the
Committee a book of Minutes of all meetings and record of attendance of all members.
The Secretary shall also keep or cause to be kept such other records as shall be
directed by the Committee.
Officers shall be elected at the first meeting of the Committee each year and shall serve
for a one (1) year term.
CITIZENS ADVISORY COMMITTEE
ON ECONOMIC DEVELOPMENT & AFFORDABLE HOUSING
INTERVIEW QUESTIONS
AUGUST 19, 2019
1. Tell us about yourself and why you are interested in serving on the CAC?
2. What is your understanding as to the purpose and role of the Citizens Advisory
Committee?
3. What type of economic development would you like to see in San Rafael?